I do love my Polaroids so naturally I was pretty happy when I uncovered this little morsel of goodness. The project is called "Before I Die I Want To...". In their own words:
The Before I die I want to... project was inspired by a combination of factors: (1) the “death” of the Polaroid, (2) a psychologist’s tool called safety contracts, and (3) a passion to get people to think about (and act upon) what is really important in their lives through this simple, very straight-forward question.
You can read more about it here.